second book that I've read related to Starbucks, the first one was How Starbucks Saved my Life.

To me, it's like having a motivational coach. Here's the highlight of the locker room huddle:
Success is not an entitlement and it has to be earned everyday.
No status quo, constantly push for re-invention.
The world belons to the few people who are not afraid to get dirty.
But going forward with fear would not allow our company to thrive.
Don't roll your eyes and let the word of the coach sink in, you'll have goosebumps.